Demand Generator | Kenility

Demand Generator (P446)

About Us

As a Demand Generator at Kenility, you’ll join a tight-knit family of creative developers, engineers, and designers, who strive to develop and deliver the highest quality products to the market.

Specific Objectives

Research and understand the target market to identify demand generation opportunities.
Develop effective strategies to generate qualified leads and convert them into sales opportunities.
Collaborate closely with the BizDev team to coordinate demand generation campaigns and achieve established goals.
Create persuasive and engaging content, such as emails, presentations, blogs, and marketing materials, to drive lead generation.
Utilize digital marketing and lead generation tools, such as SEO, SEM, social media, and email marketing, to optimize demand generation campaigns.
Track key performance metrics (KPIs) to evaluate the success of demand generation initiatives and make adjustments as necessary.
Maintain an updated database of leads, follow-ups, and activities.

Technical Requirements

Degrees in Business Administration, Marketing, or related fields.
Previous experience in a similar demand generation role, preferably in the software development or technology industry.
Solid knowledge of lead generation strategies and techniques.
Strong analytical skills and ability to interpret data to improve demand generation strategies.
Excellent verbal and written communication skills in Spanish and English.
Ability to work autonomously and as part of a team in a dynamic environment.
Knowledge of B2B digital marketing and CRM tools: Apollo, Walaaxy, Snov.io, Mailchimp, or similar.
Results-oriented with the ability to work under pressure to meet objectives and deadlines.
Experience in managing advertising campaigns on LinkedIn Ads, Meta Ads, and Google Ads (Desirable).
Experience with Google Analytics and Google Tag Manager (Desirable).
English proficiency level of C1 or above (Desirable).